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Video Marketing

  • 1.  Video Marketing

    Registered Piano Technician
    Posted 04-21-2018 20:59
    Hello all,

    I'm interested in trying my hand at video marketing. Several questions:

    Do any of you do video marketing, that I could look at to get an idea of how it works?

    Any good reference materials you could recommend?

    Thanks!

    ------------------------------
    Benjamin Sanchez
    Professional Piano Services
    (805)315-8050
    www.professional-piano-services.com
    BenPianoPro@comcast.net
    ------------------------------


  • 2.  RE: Video Marketing

    Posted 04-22-2018 14:45
    I'm not sure what you mean by video marketing. Is that making a video to put on your website?

    ------------------------------
    "That Tuning Guy"
    Scott Kerns
    www.thattuningguy.com
    Tunic OnlyPure, TuneLab & Easy Piano Tuner user
    ------------------------------

    Original Message


  • 3.  RE: Video Marketing

    Registered Piano Technician
    Posted 04-23-2018 08:27
    Check out a couple links linked below.  Are those the kind of marketing videos you're talking about, videos in your website instead of just pictures of pianos and/or videos about yourself and your services? 



    Original Message


  • 4.  RE: Video Marketing

    Registered Piano Technician
    Posted 04-23-2018 11:04
    Hi Scott,

    Yes, putting a video on my website, intruding myself and my services.

    Hi Gary,

    Yes, thanks! The second link is exactly what I'm looking for. Out of curiosity, how has video marketing worked for you? Obviously it's a good idea to have a video of a piano you're trying to sell, but I'm wondering about the effect the video has on your attracting new clients, in your opinion.

    Thanks again,

    ------------------------------
    Benjamin Sanchez
    Professional Piano Services
    (805)315-8050
    www.professional-piano-services.com
    BenPianoPro@comcast.net
    ------------------------------

    Original Message


  • 5.  RE: Video Marketing

    Registered Piano Technician
    Posted 04-24-2018 09:12
    It gives the new customer who's shopping for service a more personal feel for you than a picture and text.  People are more tech savvy these days and less trusting, for good reasons.  The video seems to provide a more legit and personal touch.
    Gary Bruce
    Registered Piano Technician
    CLICK HERE to schedule your next piano tuning.

    405-285-8324 (store)
    405-413-8863 (cell)
    BruceMusicStore.com

    We would love for you to connect with us!



    Original Message


  • 6.  RE: Video Marketing

    Posted 04-24-2018 10:10
    Gary,

    is your website set up to allow you yourself to update, add new videos, etc, or do you have to make additions through your web person?

    ------------------------------
    Jim Ialeggio
    grandpianosolutions.com
    Shirley, MA
    978 425-9026
    ------------------------------

    Original Message


  • 7.  RE: Video Marketing

    Registered Piano Technician
    Posted 04-24-2018 14:16
    On a side note, what program do you use to put together the video? I used to be proficient in Windows Live Movie Maker, but they've discontinued it, so I'm at a loss for what to use. Any suggestions are appreciated! Thanks,

    ------------------------------
    Benjamin Sanchez
    Professional Piano Services
    (805)315-8050
    www.professional-piano-services.com
    BenPianoPro@comcast.net
    ------------------------------

    Original Message


  • 8.  RE: Video Marketing

    Registered Piano Technician
    Posted 04-25-2018 08:37
    If you have an old version of Windows Live Movie Maker you could still use that.  I'm running Windows 7 on my home computer and still have WLMM on there.
    Gary Bruce
    Registered Piano Technician
    CLICK HERE to schedule your next piano tuning.

    405-285-8324 (store)
    405-413-8863 (cell)
    BruceMusicStore.com

    We would love for you to connect with us!



    Original Message


  • 9.  RE: Video Marketing

    Registered Piano Technician
    Posted 02-16-2019 17:53
    Hello All,

    I found a new video editor program for windows, Movie Maker 10. Essentially updated version of Windows Live Movie Maker, for Windows 10. Available for free from the Microsoft App Store. 

    Basic functions are free, but they want you to pay for things like cutting a clip, etc. There's other free video editing programs on the MS App Store, so thats an easy work-around if you don't want to fork over $10.

    I'm planning (and beginning to record) some customer oriented videos about regulation and voicing, more on the way. I'll post back when I'm done.

    Happy Tuning,

    ------------------------------
    Benjamin Sanchez
    Professional Piano Services
    (805)315-8050
    www.professional-piano-services.com
    ------------------------------

    Original Message


  • 10.  RE: Video Marketing

    Posted 02-16-2019 18:30
    I spent some time getting my video capabilities up to snuff, this past fall.  After a false start with another program, I bought Adobe Premier Elements. It suits my needs. Bought a decent DSLR, already had a Tascam digital and good mikes, bought a cheap lapel mike. Ended up synching  the audio to the video in editing, because the sound quality was way way better, for what I was trying to show.

    A big advantage of the video was that it showed my personality in ways that text and pics would just never nail. And the instrument's sound was accurate and attractive, if earphones are used.

    ------------------------------
    Jim Ialeggio
    grandpianosolutions.com
    Shirley, MA
    978 425-9026
    ------------------------------

    Original Message


  • 11.  RE: Video Marketing

    Registered Piano Technician
    Posted 04-25-2018 08:35
    Jim, we can add our own content and videos.  We have a friend who initially set up the site for us and who filmed and edited some of the initial videos.  But we can go in and add or edit content now that it's up and running.  If we want to do anything very tricky we may have to call him for help. 
    Benjamin, our friend shot the video of me working in the shop with the voiceover.  I don't know what program he used, I'm sure something very professional.  However, you can shoot and edit with an iPhone or Android and get decent enough quality then just upload to youtube and put the link in the website.  That's pretty easy and common.  

    Gary Bruce
    Registered Piano Technician
    CLICK HERE to schedule your next piano tuning.

    405-285-8324 (store)
    405-413-8863 (cell)
    BruceMusicStore.com

    We would love for you to connect with us!



    Original Message