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Staying in touch with our customers

  • 1.  Staying in touch with our customers

    Registered Piano Technician
    Posted 04-05-2020 19:48
    At the beginning of every month I send out email reminders to all my customers whose pianos I last tuned six months ago. It now being the top of the month it's time to send out this months email reminders. But since I can't schedule anything while we ride the "rona wave", I am, instead, sending out a notice that I will be sending them a real reminder next month, once we are, (hopefully), past the crest of the wave.

    I have composed the following message for my email reminder for this month. I post it here as an example and give everyone permission to use, or change, it as they like.

    Staying in touch with customers is the best way to keep them as customers. Timely tuning reminders are the best way to stay in touch. Even if you can't currently schedule a tuning, you want your customers to remember you and know that you are there.

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    Hi <First Name> –

    Normally, this would be the reminder I promised to let you know that it's time, once again, to tune your piano. As we all know, a well maintained piano sounds better, plays better, and will give you and your family a wealth of musical pleasure.

    My records show that I last serviced your piano on <Last Tuned>.

    Unfortunately, the Corona Virus Pandemic has all of us observing social distancing and staying at home. I'm sure we can both agree that it is currently very important for us to follow these guidelines in order to stay healthy and avoid spreading this virus among our friends and associates.

    We are being told that the spread of this virus has yet to peak, and that there is currently no way to know when we will once again be able to have safe contact with others. I am, therefore, postponing everyone's tuning reminders for this month until next month. Hopefully we will have a better idea of how safe it will be to schedule your next tuning by then so we can all get back to enjoying the music.

    Wishing you, and your piano, happiness and, above all, health in the coming weeks and months.

    Please let me know if you have questions.

    ====================

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    Geoff Sykes, RPT
    Los Angeles CA
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  • 2.  RE: Staying in touch with our customers

    Registered Piano Technician
    Posted 04-05-2020 20:53
    Looks good, Geoff.

    I had about 25 pre-scheduled appointments in April. Instead of written them all and saying I will be in touch in May. I actually scheduled another appointment in May, and told each one the new date. So far only one has cancelled. The rest have either said OK, or didn't answer.

    Dear ??? 

    We have a pre-scheduled appointment to tune your piano at 1:00 PM On Wednesday. April 15, 2020.

    However, we have been told to stay home until April 30

    Assuming we can go back to work in May, I would like to re-schedule the appointment to 4:00 PM on Wednesday, May 13, 2020

    I will send you a reminder the week before.

    Mahalo

    Wim Blees, RPT

    Piano Tuner



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    Willem "Wim" Blees, RPT
    Mililani, HI 96789
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  • 3.  RE: Staying in touch with our customers

    Registered Piano Technician
    Posted 04-05-2020 22:23
    Good point, Wim. I should have also suggested that if they wanted to tentatively schedule something in advance for May that that was also an option. I'll definitely do that should we still be in lockdown come May. In the meantime, I will offer that as a reply to those that actually reply to this emailing. So far about half have, wishing me good health and saying they agree to the program and are looking forward to near future scheduling. A couple have even offered to pay in advance just to make sure I stay in business. :-)

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    Geoff Sykes, RPT
    Los Angeles CA
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